5 Reasons to Use HTML5 for Mobile App Development

Mobile App Development: HTML5

For years, developers have been searching for ways to minimize development efforts and overcome the hurdle of having to create separate apps for each existing mobile platform.

HTML5 is a well-known and widely utilized tool for development of mobile and web applications. Alongside with the existing native mobile development SDKs, which enable mobile developers to introduce various changes, cross-platform development tools have proven their efficiency and benefits as an alternative development method.

HTML5 is the most popular language used in existing cross platform development tools – Phonegap, Ionic and others. The major advantage for cross platform web development with HTML5 is its flexibility in UI implementation, development and quality assurance efforts. Additional crucial privileges of HTML-based approach for mobile applications development are as follows:

1. Powerful features

The key to success of mobile application is to have a single platform with numerous features for developers to rely on. HTML5 provides a perfect set of features for quick integration of functionality. HTML5 development received a boost among mobile development companies due to simplicity of web applications and cross-platform interface adaptability, all in conditions of additional features integration.

2. Simplification of Application Deployment

Each respective app store (Apple Store, Google Play etc.) has its own practices of applications deployment, which are independent of the code base utilized in the application – native approach or cross-platform.
However, when it comes to HTML5 apps, the deployment process is much easier due to the possibility of installation of some of the functional parts from available open-source JS tools within the process of apps launch. In addition, native apps go through a more complicated approval process and deployment policies which have to be adhered to.

3. Easier maintenance and remote apps updates process.

Hence an open-source nature of HTML5, updating process is much easier. Developers don’t have to re-submit the applications on the App Store with every patch and update.
The benefits are transparent for both, users and developers: the developers do not have to support multiple versions of apps every time an update is issued. Users do not have to go through the manual updating process each time the developer releases an update.

4. Wide Pool of Development Expertise

Software development of any type implies a strong team of developers to assure favorable project completion. Hence HTML5 as a technology has been used by developers very extensively, it is much easier to find competent developers for your project. On the contrary, it might be a more complicated task to find mobile developers (iOS, Android etc.) hence the demand for such specialists is growing constantly. In such situations HTML5 becomes an alternative hiring technique.

5. Reduced development cost

It is comparatively easy to learn how to code with HTML5 as compared to other technologies. That is the way how organizations can cut costs on applications development by having them work on all major operating systems instead of having native apps. In this case, the code base for one platform can be used as a reference for applications on Android, iOS and Windows Phone.
Another important aspect is the easily adaptable nature of HTML5-based apps to versatile screen sizes, resolutions and guidelines imposed by each platform. Moreover, there are no frills using advanced built-in platform features (Camera, accelerometer) in all modern devices with HTML5 without compromising on user experience or applications quality on various tablets and smartphones, almost without limitations.


To summarize, HTML5 mobile application development can be considered as an efficient way for app monetization and HTML5 development companies must weigh up pros and cons of this approach at the step of technical evaluation of each project. It’s worth mentioning that the choice between HTML5 and native for app development will often come down to a particular need. Whereas in some cases native apps may be considered a smarter choice, in other cases the flexibility which HTML5 approach provides is much more important. It is also essential to realize business, operational and technical requirements and constraints to choose the correct development approach.