The most promising fintech projects of 2018

In the world of new technology, fintech is among the most profitable and exciting places to be. A plethora of innovative new products come out each year, making it easy to manage, invest, secure, save, lend and pay money for both business clients and individuals. These services are extremely easy and convenient to use, often coming in the form of mobile apps and web apps. A lot of these products acquire the trust of masses of people and investors. With that in mind, here’s a look at the most promising fintech projects of 2018.

Affirm

Affirm fintech

The latest valuation of this project is estimated at $1.8 billion. This project helps consumers find financing, making 3, 6 and 12 months loans instantly, applicable for purchases from a good 1,500 merchants online. Most loans have yearly interest rates ranging from 10%-30%. Their machine learning technology permits them to lend to customers, customers who may not qualify to receive credit cards. Repayment helps its consumers to build their credit histories. It is competing against credit cards, posing a powerful threat to them.

Affirm claims to be a financial company meant for everyday people, providing affordable means of purchasing online, with transparency and flexibility, better than other choices as far as credit options are concerned. It provides clear and upfront pricing, with customers not having to worry about hidden costs buried deep in the paperwork. It protects its customers privacy, preventing unauthorized use. It performs soft credit checks on its customers, but they don’t impact their credit scores.

 

Addepar

addepair fintech

This is an enterprise software, based on the cloud, allowing financial advisors to analyze and track all the holdings of a client, and more easily get on board new ones. It acquired AltX last year, extending its range. AltX is a data provider that covers in excess of 17,000 hedge funds. Appedar manages, in assets, over $900 billion by 250 firms, including BMO Wealth Management, Oppenheimer & Co., AB Bernstein and Morgan Stanley. It is a thr4eat to BlackRock’s wealth platform and Tamarac Envestnet.

Appedar preserves wealth and generates it for families using upgraded and secure technology, streamlining operations, facilitating open communication, and making better informed decisions on investment. It helps businesses, scaling customization to growing businesses, helping them maintain a competitive edge. It also serves private banks, implementing for them an effective technology strategy. It helps them operate with greater efficiency and effectivity at scale, empowering their advisors to provide the best client service.

Betterment

betterment fintech

This project employs robo-advisors to manage ETF portfolios, gearing them to achieving the investors’ risk tolerance and goals for 0.25% of their assets per year. Investors who have invested $100,000 or above are offered a new, premium service of 0.40%. It also offers the service of communicating with human advisers via text, email and phone. They offer also an investing portfolio that’s socially responsible. With 300,000 customers, Betterment is the largest independent robo out there, managing over $13 billion. Its latest valuation placed it at $800 million. It is a threat to other robo-advisors and financial advisors.

Its stated mission is “to help you make the most of your money.” It asks you first a little bit about yourself, your current financial status, your financial goals, what you’re investing for, whether it be a comfortable retirement, dream vacation or down payment. Then, predicated on your answers, it recommends an investment plan, utilizing its technology to build you your own personalized portfolio. After that, it keeps working for you, setting you up, managing your portfolio (using tax-smart technology) and helping you get the best out of what you have.

Credit Karma

credit carma fintech

This project, at its latest valuation, was worth $3.5 billion. It provides its customers with free credit scores, showing members their accounts, their last reported balances as well as what is impacting their credit scores. It also offers credit monitoring, alerting customers when important changes occur on their reports. It also helps customers to learn the things that are impacting their credit scores and the steps that they can take to make improvements to them, making personalized recommendations for better ways to use credit. Since 2017, it has been offering free tax preparation software as well as filing. It utilizes the data on its customers’ finances in order to make personalized recommendations for loans and credit cards that applicants are likely to receive approval for, also collecting from lenders referral fees. It has over 75 million users registered with it.